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Our story

Multi-protein.
Binational standards.

A Sinaloa-based protein trader connecting Mexico and the United States since 2016 — beef from federally inspected plants, complemented by pork, poultry, and turkey from internationally certified suppliers.

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Editorial view of a federally inspected processing facility in Guasave, Sinaloa.

Our story

Founded in Guasave, November 2016.

NORTMEAT was founded in November 2016 in Guasave, Sinaloa, by Felizardo Báez Gómez and Vianey Rubio Sandoval — with a single conviction: to build the kind of trading partner they themselves would want to work with. Long-term alliances with customers and suppliers, better access to demanding markets, and a company built on consistency.

A decade later, NORTMEAT is a binational protein trader with a bovine heart and a multi-protein offering. We produce and export beef from TIF, USDA, and MAFF-certified plants, and complement our customers' programs with pork, poultry, and turkey sourced from internationally certified suppliers across Mexico and the United States.

A decade in review

  1. Nov 2016

    Founded in Guasave, Sinaloa

  2. 2016

    First TIF clients in Mexico

  3. 2026

    10 years · binational operations

Mission

Premium protein, a diverse range, value for everyone we work with.

We commercialize premium protein with a diverse product range across international markets. We produce and market healthy protein sources, holding the quality that sets us apart and generating value for our clients, suppliers, community and investors.

Vision

A leader in the meat industry — at home and abroad.

To become a leading organization, nationally and internationally, in the meat industry — operating to the highest standards of production, processing and commercialization, committed to our team and to the development of ranching in our region.

One standard. Both sides of the border.

From regional ranches in Northwest Mexico to the cold-chain handover at the customer's loading dock — one chain of custody, four certifications, every shipment.

Fundamentals

What we stand for

Sample — pending validation

Integrity

We uphold the highest standards required by our certifications.

Partnership

We build long-term alliances with retailers, importers, and suppliers.

Craft

Premium meat is a craft. We treat butchery, packing, and cold-chain handover as the skilled work they are.

By the numbers

Since 2016
Binational track record
TIF
Federally inspected · Guasave, Sinaloa
4
Active certifications
2
Countries operated · MX · USA

What we do

Three integrated revenue streams.

From regional ranches to retail shelves and export programs — three product lines across the binational value chain.

Own-Brand Beef

Beef sourced from Sonora, Sinaloa, and Durango, processed in TIF, USDA, and MAFF-certified plants and sold under the NORTMEAT brand for domestic and export programs.

Value-Added Processing

Whole pieces, sliced cuts, and diced formats for retail, foodservice, and food processors.

Import & Distribution

Premium protein imported from the USA, Canada, and Brazil — beef, pork, poultry, and turkey distributed throughout Mexico under either the supplier or NORTMEAT brand.

Explore the catalog

Leadership

Sample — pending validation

NORTMEAT was co-founded and is led by Felizardo Báez Gómez. Additional names and bios will be published in a later phase.

Felizardo Báez Gómez

CEO & Co-Founder

Co-founder and CEO. Leads the commercial program and oversees binational operations.

Corporate

Corporate structure

The factual record — for procurement, compliance, and press.

Legal entities
PPP Foods Commercial SA de CV (MX) · Nortmeat Distribution LLC (USA)
Brand
NORTMEAT
Operating model
Two affiliated entities — one in Mexico, one in the United States
Headquarters
Romualdo Ruiz Payán, CP 81040, Guasave, Sinaloa, México
Operating plant
TIF · USDA · MAFF certified
Founded
November 2016
Active certifications
TIF · USDA · MAFF · HACCP
Markets served
Mexico · USA · Canada (2026 program)
See binational reach

Quality doesn't wait.

Talk to our commercial team or review the certifications dossier.